WITH FESTIVALS ON HOLD, HEATHER SHAW AND VITA MOTUS ARE DESIGNING A NEW FUTURE FOR LIVE EVENTS
As mass gatherings continue to wait their place at the very back of the re-opening line, companies like Vita Motus are innovating, trying to crack the code of what’s next for the live music industry. The first fruits of that labor were on full display this past Memorial Day weekend as LIB went virtual, hosting “DGTL LIB” online via livestreaming platform Twitch. For the event, Vita Motus created a fully rendered festival landscape complete with two unique stages for performances by TOKiMONSTA and Shiba San.
IS THIS WHAT FUTURE MUSIC FESTIVALS WILL LOOK LIKE?
This psychedelic alternate universe was created by Los Angeles-based Vita Motus Design Studio, which used Unreal Engine, a real-time 3-D creation platform for video games, to fully render the landscape and stages. “Our goal is to elevate the living room livestream into an unforgettable creative and interactive experience,” explained Heather Shaw, CEO of Vita Motus.
WATCH SETS BY FOUR TET, TOKIMONSTA & MORE FROM LIGHTNING IN A BOTTLE’S LIVESTREAM: EXCLUSIVE
In the transformational spirit of the longstanding California event, the three-day DGTL LiB livestream featured music, meditation, educational talks and surreal, psychedelic puppet shows, among other special programming. Many of the DJ sets – including those by Kaytranada, Justin Jay, Clozee, Tycho and more — went down in online environments created to simulate various Lightning In a Bottle stages, with the creators of these digital areas, Vita Motus Design Studio, adding fantastical digital flourishes that could only exist online.
LIGHTNING IN A BOTTLE FESTIVAL GOES VIRTUAL
As producers of some of the most recognizable stage environments on the planet, fans had to know Do LaB wouldn’t settle for any run of the mill backdrop. For a fully immersive stage environment, the upcoming virtual event draws on the digital wizardry of Vita Motus Design Studio — a top shelf Los Angeles firm that has collaborated with Do LaB on a multitude of stage designs in the past, including backdrops for the Electric Daisy Carnival, American Idol, and Coachella. They’ve also created custom stage designs on tour for the likes of Shakira, Kendrick Lamar, Amon Tobin, and Mariah Carey.
VITA MOTUS TO PUSH THE LIMITS OF LIVESTREAMING WITH VIRTUAL STAGES DURING DGTL LIB
How? By utilizing the Unreal Engine, Vita Motus has rendered the entire iconic Lightning in a Bottle festival landscape into a magical virtual reality world. Attendees can now explore the beautiful landscape of LIB and artists can perform on virtual fan-favorite stages. Right as we were beginning to feel the depression of missing Lightning in a Bottle, Vita Motus gives us something incredible to be excited about. With intricate design and crystal clear visuals, it’s truly the next best thing to being there in person.
LIGHTNING IN A BOTTLE TO HOST DGTL LIB FEST FEATURING TOKIMONSTA, KAYTRANDA, FOUR TET, TYCHO & MORE
House, techno and bass music favorites Luttrell, Autograf, Glitch Mob, Mr. Carmack, Eli & Fur, Sacha Robotti, Random Rab and others will also bring the beats during the long weekend. The event is created in partnership with female-run boutique design firm Vita Motus, who has created immersive digital stage experiences that select artists will use during the sets to add some visual pizazz to spice up the livestream flurry. Their Unreal Engine technology allows for “set design, lighting design, video mapped content, embedded performances, camera capture and more” to be shared via the Twitch stream.
DO LAB ANNOUNCES THE DGTL LIB VIRTUAL FESTIVAL WITH KAYTRANADA, THE GLITCH MOB, TOKIMONSTA AND MORE – EDM.COM
As if it were not enough to bring together a cavalcade of music titans, many LIB artists will perform on some of the flagship stages of Lightning in a Bottle, which have become the hallmark of the festival. The virtuosos of Vita Motus Design Studio will render them in real time for live performances, effectively innovating in streaming and live.
LIGHTNING IN A BOTTLE CONTINUES TO BUILD COMMUNITY WITH LIB DGTL LIVESTREAM
Select artists will perform in favorite LIB stages, recreated as digital environments by Vita Motus Design Studio to create a full immersive experience. From the colorful tendrils of the Woogie to the striking bass-heavy temple of Thunder Stage, there’ll be a musical home for everyone. By utilizing Unreal Engine technology and leveraging live production expertise, all elements of a real production are able to seamlessly integrate and bring an engaging broadcast to life from various remote locations, including set design, lighting design, video mapped content, embedded performances, camera capture, and more.
LIGHTNING IN A BOTTLE UNVEILS KAYTRANADA, GLITCH MOB, AND MORE FOR MDW DIGITAL EVENT
The virtual festival sets out to recreate the Lightning in a Bottle experience through a strong curation of musical talent, detailed focus on visual immersion, and adjacent arts and wellness offerings. DGTL LIB will welcome Kaytranada for his first-ever live streamed performance alongside beloved electronic aficionados including The Glitch Mob, TOKiMONSTA, CloZee, Shiba San, Mr. Carmack, Rinzen, and several more. Attendees will enjoy select artists perform in digitally-recreated LIB stages, courtesy of the woman-owned Vita Motus Design Studio.
LIGHTNING IN A BOTTLE ANNOUNCES NEW DGTL LIB FESTIVAL FT. KAYTRANADA, FOUR TET, MR. CARMACK
Among the artist participating in the event are some of our favorites that were on the original lineup such as KAYTRANADA, Glitch Mob, Mr. Carmack, CloZee, Opiuo, Justin Jay, and many, many more. Not only will these artists be throwing down sets for us all weekend, but they’ll be performing in digital renditions of the favorite LIB stages such as the Woogie and Thunder stage.
These digital versions of the stages have been created using the Unreal gaming engine by Via Motus Design Studio. This has never been done before and we can’t wait to see how it plays out.
LIGHTNING IN A BOTTLE FESTIVAL TO CREATE VIRTUAL WORLD FOR THIS YEAR’S CONCERT
Vita Motus has fully rendered the Lightning in a Bottle festival landscape into an immersive virtual world where select artists including Kaytranada, CloZee, and Opiuo will be performing from virtual stages. You can also experience two special performances from Shiba San and TOKiMONSTA which will unveil a new lake stage design.
DGTL LIB ANNOUNCES LINEUP FEATURING KAYTRANADA, GLITCH MOB, CLOZEE & MORE
Not only will performers curate one-of-a-kind sets for guests to enjoy, but select artists will perform in favorite LIB stages, redesigned as digital environments by Vita Motus Design Studio to create a full immersive experience. More than jus music, fans can also expect yoga + movement programming, educational classes, awe-inspiring art, and workshops.
Jesse Flemming, President of Do LaB, Inc., said of the experience: Here at Do LaB, we’ve always been forward thinking and our longtime partnership with Vita Motus has helped us bring our insane visions to life. We are excited to be pushing the envelope with them again, but this time in the digital world.
THE DO LAB ANNOUNCE LINEUP FOR LIGHTNING IN A BOTTLE VIRTUAL LIVESTREAM FESTIVAL GOING DOWN THIS WEEKEND
Not only will performers curate one-of-a-kind sets for guests to enjoy, but select artists will perform in favorite LIB stages, recreated as digital environments by Vita Motus Design Studio to create a full immersive experience. From the colourful tendrils of the Woogie to the striking bass-heavy temple of Thunder Stage, there’ll be a musical home for everyone. By utilizing Unreal Engine technology and leveraging live production expertise, all elements of a real production are able to seamlessly integrate and bring an engaging broadcast to life from various remote locations, including set design, lighting design, video mapped content, embedded performances, camera capture, and more.
DIGITAL LIGHTNING IN A BOTTLE FESTIVAL TO FEATURE KAYTRANADA, GLITCH MOB, TOKIMONSTA — WITH VISUALS POWERED BY VIDEO GAME ENGINE
“For the first time ever, a branded festival environment has been recreated in a gaming engine to be used for live broadcast,” said Heather Shaw, CEO of Vita Motus Design Studio. “We at Vita Motus think that Lightning in a Bottle is an ideal environment to showcase our realtime rendering capabilities because of its completely unique architecture, iconic design, and immersive content.”
INFOCOMM 2019: CENTER STAGE IS BACK TO PROMOTE EXPERIENCE DESIGN
Joining the Center Stage lineup is Heather Shaw, CEO of design studio Vita Motus, who will chat with Center Stage program director Kirsten Nelson about how Shaw’s team creates visual and physical productions for artists, festivals, and brands, such as Pharrell Williams and Red Bull.
INSIDE HEATHER SHAW AND VITA MOTUS’ MIND-MELTING WORLD OF STAGE DESIGN
The woman responsible for these electrifying realities is Heather Shaw, the founder and CEO of Vita Motus, a multi-disciplinary design studio that specializes in futuristic, high-tech productions that are quite literally out of this world.
THE BOLD VISUAL WORLD CREATED BY HEATHER SHAW
If Heather Shaw had a private planet of her own making, it would be called Vita Motus, a dynamo spinning in orbit around the largest of large-scale events with the denizens dropping down to earth to deliver visually compelling experiences.
FROM DAFT PUNK TO SKRILLEX, HERE’S 7 OF THE COOLEST LIVE SETUPS OF ALL-TIME
Provoked by the mainstreaming of North American music festivals in the early 2000s—and the big budget EDM boom shortly thereafter—the last decade of live electronic music has been something of an arms race. No longer was it simply enough to just show up and play a few songs, fans demanded lasers, confetti cannons, colossal smoke machines, and cakes to the face.
HOW THE DOLAB STAGE BECAME COACHELLA’S FESTIVAL-WITHIN-A-FESTIVAL
Walk through the section of Coachella called the Terrace, past the Beer Barn and a series of towering white lamps out of some giant’s IKEA catalog, and you’ll see a graceful spire rising in the distance, covered in interlocking panels like the scales of a fishtail. Walk closer and the structure reveals itself to be even larger and prettier than it first appears, a sprawling, origami-like tent that houses one of Coachella’s most popular attractions, the Do LaB Stage.
PRODUCTION DESIGNERS FOR HALSEY, CHAINSMOKERS & MORE EXPLAIN ‘SCULPTURAL’ LIGHTING & THEIR FIELD’S FUTURE AS FEST CULTURE SHIFTS
Production designers have always been an essential force in putting on live concerts, but in the past five years or so, their behind-the-scenes work has taken on a more visible role in the public sphere.
DESIGNING COACHELLA: INTERACTION AND STAGE DESIGN BY VITA MOTUS
After this past Coachella, we looked into the stage artists who deliver the interactive experiences that energize the festival’s atmosphere. We were lucky enough to talk to Heather Shaw, CEO of Vita Motus, who has designed stages and interactive experiences at Coachella for the past decade.
ELECTRIC FOREST FESTIVAL STAGE EXPERIENCES ELATION LED COLOUR
Stage design for this year’s Tripolee Stage was by Heather Shaw and her team at multi-disciplinary design firm Vita Motus Design Studio, which has created innumerable ground-breaking touring stages in the past and did it again at this year’s Electric Forest.
THE BEST (AND WORST) OF EDC VEGAS 2015
Electric Daisy Carnival is such a massive assault on the senses that, after the dust has settled (mostly in one’s lungs), it can be hard to pick out the highlights and lowlights. We’re still processing everything we heard and saw out there on the Las Vegas Motor Speedway, but here a few things that really stood out in our adventures under what EDC likes to call its “Electric Sky.”
RED BULL INSTALLATION CHARTS THE HISTORY OF TECHNOLOGY
The project, The Circuitry of Life, was commissioned by Red Bull and ran for two nights only. Vita Motus CEO and chief designer Heather Shaw, whose work often enhances musical performances by the likes of MIA and Taylor Swift, drew inspiration from the long-term thinking of futurists such as Ray Kurzweil.
FOUR-STORY CUBE OF LIGHT TAKES OVER LA ROOFTOP
We stepped inside futurist designer Heather Shaw’s two-night multidimensional AV installation in Los Angeles. Is the evolution of technology cyclical rather than linear? Is it just bringing us back to the same mindset humans had for thousands of years?
THE OTHERWORLDLY SET DESIGN OF VITA MOTUS
Meet Heather Shaw, CEO and Founder of Vita Motus, one of the entertainment world’s most in-demand, multidisciplinary design firms, and the go-to choice for electronic-music artists looking to develop groundbreaking live experiences for their fans. Since forming the company in 2006, Shaw has done set design for the likes of Amon Tobin, Infected Mushroom, Pharrell Williams, Audion (Matthew Dear), and A$AP ROCKY, and in conjunction with L.A.-based experience creators The Do LaB, has built 360-degree, fully immersive art installations that have appeared at music festivals such as Coachella, Lightning in a Bottle, and the Boom Festival in Portugal.
DECONSTRUCTING VITA MOTUS DESIGN STUDIO
The words Vita Motus tend to conjure up some sort of dystopian, cubed age. One where each and every worldly element can be boxed, cross-interrogated and mapped to the utmost precision. Where artists and performers are elevated to godlike statuses on elevated stages and a compressed atmospheric that makes sure nothing is as it seems.
VITA MOTUS TRANSFORMS THE NIGHT
Since the inception Vita Motus in 2006, Heather Shaw and her dedicated team have been using unorthodox means and expertise to change the way people think about live performance and set design. Before starting the company, Heather worked with car companies designing concept cars, and that eye towards the transformative future clearly informs the companies work to this day.
RAGE KNOWS NO AGE: EDM GRANDMA PARTIES AT SURPRISE ZEDD CONCERT
BROOKLYN, NEW YORK — Zedd sneaked into a large freight container, the type you see piled onto cargo trains, Friday night at Pier 9 for a secret concert. Once inside, the Grammy-winning “Clarity” DJ felt it being lifted to an elevated stage, where the container’s doors dramatically opened to reveal his surprise appearance.
A FANTASTIC VOYAGE: BEHIND INFECTED MUSHROOM’S PSYCHEDELIC SHOW
When Vello Virkhaus of L.A.-based visual arts studio V Squared Labs signed on to create a show for the psychedelic trance duo Infected Mushroom, the concept of 3-D mapping a visual journey onto two giant spheres in which the band was expected to play naturally elicited lighthearted, ribald banter.
HIGH-TECH EXPERIMENT FROM INSIDE THE BOX
The electronic musician Amon Tobin performed inside a white cube at the Masonic Temple in Brooklyn on Tuesday, the first of three sold-out nights. The cube was centrally attached to other cubes, and they were all stacked in a geometrical pattern across the stage.
AMON TOBIN – THE MUSIC BOX – 10/16/11
For trogedytes and other uninitiated, Amon Tobin is a Brazilian electronic composer and producer now in the middle of a mad project to radically alter how club patrons experience live music. This is all very fascinating – and more than a little mindblowing – but first there was an undercard to get through.
AMON TOBIN PUSHES ENVELOPE WITH SHAPE-SHIFTING DJ EXPERIENCE
Nightclub lasers and lights are one thing. These days, electronic music visuals are on a whole other level. Inspired by Daft Punk’s now-iconic cube, artists have upped the production ante on their live shows, taking the DJ set out of the club and into the venue.
AMON TOBIN’S 3-D STAGE SHOW TOUCHES DOWN IN L.A.
It’s not often that a performance by a world-renowned DJ leaves fans speechless instead of sweaty. But that seemed to be the goal of experimental producer-DJ AmonTobin the moment he decided to take the live show for his latest album, “ISAM” (released April 19 on Ninja Tune) into the visual realm.
AMON TOBIN’S ISAM STAGE DESIGN
Get an incredible behind-the-scenes look at the development and production of the stage set for Brazilian electronic musician Amon Tobin’s current 6-city international tour. Meet the fabricator, set designer, interactive video director, scientists, engineers and their teams.