THE CHAMPIONSHIP TOUR 2018 KENDRICK LAMAR: TDE

Top Dawg Entertainment approached Vita Motus for stage and production design for their victory lap championship tour featuring the full roster of TDE artists: Kendrick Lamar, SZA, ScHoolboy Q, Jay Rock, Ab-soul, SiR, Lance Skiiiwalker, and appearances by Isaiah Rashad, Zacari, and Reason.

TDE requested a minimal & modular, sports-themed design, which we realized through a series of printed banners typical of an athletic stadium. These banners bear the artists’ achievements and are complemented by trading card caricatures shown in media. Complete with gags and customized props, the production harmonized playful humor with epic delivery- a balance essential to representing this unique collective of artists.

Our designs drove The Championship Tour show and appeared as merchandise featured in TDE pop-up stores.

The Team

  • HEATHER SHAW

    Creative Director / Production Designer / Fabrication Manager

  • MARK ACETO

    Executive Producer

  • DARLA JEAN PATTERSON

    Art Director / Creative Producer

  • EMILY KING-CLARK

    Producer

  • MATT HEINZLER

    Assistant Designer / CAD Designer / Graphic Designer

  • DAMIEN ARANDA

    Lead Architect

  • STEPHEN BONTLY

    Assistant Designer / CAD Designer

  • JEFF MCMILLAN

    Illustrator

  • STRANGELOOP STUDIOS

    Media Content

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